The Las Vegas Strip will finally be seeing the opening of Resort World on June 24. And what an opening it will be – as you will have to love the ‘Stay Fabulous’ message. That message, of course, reminds us all how unbelievably “fantabulous” Las Vegas is and will always be. There is even a famous sign in our city, proclaiming how fabulous our city is to our visitors.
Seizing on that theme, Resorts World Las Vegas has, finally, made public its full complement of superstar headliners. Celine Dion, Carrie Underwood, Katy Perry and Luke Bryan from the pop/country world have been made official, alongside previously announced EDM stars Tiësto and Zedd.
These artists are diverse in their performances , however share fabulous qualities. They also share space in Resorts World’s new promotional short film, dubbed, “Stay Fabulous.” The clip features a 30-something couple rising from bed and experiencing something of a fantasy dream-tour around the $4.3 billion hotel.
As anticipated, these superstars are in the video, as de facto ambassadors, promoting Resorts World beyond their live performances. Bryan is shown fishing (at Lake Stardust, maybe?), and landing a boot that a submerged Perry (she’s the mermaid) has hooked to his line. A beaming Underwood collects a butterfly, Tiësto is shown at the Zouk Nightclub DJ booth, Zedd plays pinball on the roof (as one does) and — closing this surreal show — Dion is shown inside that machine, placing her foot on an oversized pinball. She then triumphantly punches to the sky, the exclamation mark for her return to the Strip. The “Stay Fabulous” message is shown in lights, high above the hotel. That should grap your attention.
Explaining this incredible montage, Resorts World Las Vegas President Scott Sibella says in a statement, “The concept of ‘Stay Fabulous’ captures the essence of the Resorts World Las Vegas brand where guests are encouraged to embrace their individuality and create their own version of fabulous. With stunning visuals and special appearances from A-list entertainers, the commercial gives a peek into the incredible experiences that await when our doors open this June.”
Resorts World has lots of plan elsewhere on the property. Dawg House Saloon (home of the yet-unannounced sports book) will stage entertainment nightly. Reggaeton star J Balvin hosts The Neon Experience at Zouk Nightclub and Ayu Day club over Mexican Independence Weekend in September.
In addition, the hotel plans multiple entertainment venues with new acts, they will be rooted in the classic Las Vegas lounge scene, when the city became fabulous.
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